five Things To Know About Gen Z

The gap between generations, especially the fast pace of the digital world, has made some traditionalists and millennials ask several questions about Generation Z. To them, this generation seems the most stubborn and dissident. These assumptions come from keen research among parents and the elderly, who find it very difficult to understand them.

According to research, Generation Z, known as Gen Z, refers to people born between 1997 and 2012. This generation follows millennials and is the first to grow entirely in the digital age.

In Africa, where tradition is highly considered, the behaviour of Generation Z has been termed by ‘’those who live in their own world.’’ Yet research shows that Generation Z shines in different ways. Here are key traits and facts about them:

1. Always Online: They live in an online world where video calls and memes play a pivotal role in everyday communication.
2. They See Before They Value: Generation Z prefers a thing they can see and touch. They argue a lot when it comes to personas. This is a trait hated by many African parents.
3. They love certificates, but Value Skills: They are very keen about having degrees, but they value skills. These skills and degrees are mostly acquired to post online.
4. They Love To Show off: Most of their lifestyles are posted online. They upload almost everything to show off, including their relationships.
5. They Listen To Friends And Rarely Take Advice From The Elderly: Generation Z prefers to take advice from their friends. They only listen after hurting themselves.

Which of these Gen Z traits do you find in anyone born between 1997 and 2012?